INDIANAPOLIS (WISH) – Getting ready for the Indy 500 is always a huge undertaking for everyone who works at the track.
This year, Speedway managers made the week before the race even more demanding.
They also added a word to our vocabulary — Glamping.
This is the first year for “Glamorous Camping” at the Indianapolis Motor Speedway. Race fans will be able to live at the track — in tents — from this coming Thursday through the race. They can enjoy a community grill, a cafe, maybe even queen beds. The Speedway’s brochure says “We do the work for you when you’re Glamping, no sleeping bag to unroll, no fire to build. Glamping is a way to experience the great outdoors without roughing it.”
The Speedway said it has more than 70 reservations. It does have room for more guests. But, with this being the first year for the concept, they weren’t sure what to expect. IMS President Doug Boles told 24 Hour News 8 “I am pleased with the numbers. It will be fun.”
The Speedway is also pleased with the publicity generated by the Glamping concept. Forbes did a story on it. So did CNN Money and USA Today. The Speedway expects even more national attention, this weekend. So, just as another way to draw attention to the 500, Glamping is a success.
Friday, May 16th was the last day fans could make reservations. Now, having passed the deadline, the Speedway’s Suzi Elliott said the staff can spend the week preparing for the guests, focusing on their experience. But, it sounds like the Speedway is already thinking about how to improve on Brickyard Glamping for 2015.