LAFAYETTE, Ind. (WLFI) – For the first time in its 22-year history Dancing in the Streets will go by the name of Dancing and Cruising in the Streets.
Committee members felt it was time to change the title and logo of the event because it was missing a major part of the event, the cruise-in.
Committee members said the cruise-in is one of the largest in Indiana, and they felt it should be included in the title.
With the pedestrian bridge closed for construction an underlying theme for this year’s Dancing and Cruising committee has been The Year of Change.
“We were really fortunate enough to work with some great people on our committee who do branding and marketing for a living and they pointed out to us ‘Hey, you dance and cruise in the streets why not incorporate that into the title,'” said event co-director Marci Spitznagle.
She said the name change is just one of the new things they are doing for this year’s festival.
“We realized there are a lot of different generations and ages that come to our festival, and we want to be able to appeal to the entire community,” said Spitznagle.
An additional change in this year’s event is the new bracelets which are still available. The new bracelets give you access to downtown restaurants for free.